Since even seemed Karl Lagerfeld surprised that he would design for Hogan another collection, he had not planned: "At first, I must admit, I walked out of a unique co-branded collection, but apparently it was a success and Mr. Della Valle wanted another one. I think the first was to produce so pleasant, the reactions were pleasant, there was no drama, it was fun! "
And so has the fashion designers an autumn / winter collection athletic facility designed for Hogan, includes the jacket, T-shirts, jeans and shoes, which is centered on an abstract quilt patterns. The geometric lines with the game is a variation of his inspiration, a book about Italian winter clothes in the 20s. In the designs for Hogan, however, the template is not found. This is intentional, as the designer explains: "If I show you these pictures and the collection, then there is nothing similar to the other, you know, you have to catch a mood and adapt them to today.."
Karl Lagerfeld to partner with Hogan:
For a contemporary note, he gave the wintry material, consequently, a new attitude. "I wanted an abstract quilted fabric for quilting fabrics today are not only worn in winter sports. People wear it around the world on the road and thus the feeling of Chamonix, St. Moritz and Gstaad. Across the whole year, I must admit it's a little cooler give ", so Karl Lagerfeld on the benefits of the international optics and a new classic.
The winter collection will be as mundane as well as the selection of the personalities of the campaign images is taken. Among others, Karl Lagerfeld photographed Leigh Lezark, Elodie Bouchez, Kiera Chaplin, and the catwalk beauties Du Juan and Shu Pei. The choice of the Asian model is not an economic calculus, such as Karl Lagerfeld points out: "Today we must remember, know and recognize that China is important I think the women from this part of the world's very beautiful, educated and elegant, of course. . And not because China is a new market and all the nonsense - that we have previously heard of Japan No. It's because they embody a modern beauty. '!
Vouge, Beatrice Graf
www.hogan.com/hogan-by-karl-lagerfeld
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